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SUPERSTITION AS A STRATEGY FOR MASS MANIPULATION
HUMAN BELIEFS IN THE TWENTY-FIRST CENTURY
"The Architecture of Myth and Reason: Declassification of Anomalous Phenomena, Archaeology of Imagination and Persistence
of the Anthropomorphic Deity in Modernity"
The intersection between high politics, archaeology, neuroscience, and metaphysical philosophy reveals a complex picture of how contemporary society manages truth, mystery, and faith.

Juan Carlos Erdozain Rivera, MBA
Mar 73 min read


MEXICO'S ECONOMIC PACKAGE FORCES COMPANIES TO REDESIGN THEIR BUDGETS
Can you imagine conducting an orchestra where each musician plays a different piece?
That's the reality for companies operating without an annual budget.
In my experience, I've seen companies on the verge of collapse not due to a lack of sales, but due to the complete absence of a strategic vision.
The current environment doesn't forgive improvisation. We're facing a year marked by the review of the USMCA and an unprecedented regulatory burden. Not budgeting today is choosi

Juan Carlos Erdozain Rivera, MBA
Feb 273 min read


FABER CASTELL: MISSION POSSIBLE, FROM THE THRONE TO THE TRENCHES
IS YOUR COMPANY A CASTLE OR A BUSSINES
🔵 Did you know that the majestic Stein Castle in Nuremberg is not only a historical monument, but also the heart of one of the oldest companies in the world?
🟡 Years ago, I had the honor of speaking with Count Anton von Faber-Castell. He told me how his family achieved something almost impossible: transitioning from aristocratic lineage to the "aristocracy of manufacturing."
🔴 It wasn't their surname that saved their legacy, IT WAS

Juan Carlos Erdozain Rivera, MBA
Feb 223 min read
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