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CULTURE, STRATEGY AND SUSPENSE: HOW I SAVED MY PROFESSIONAL CAREER AT IBERO UNIVERSITY
Success in senior management depends not on accumulating data, but on the ability to "see" what others ignore.
This document proposes a methodology based on the experience of Juan Carlos Erdozáin (in the $313,000 Grand Prix) for mastering today's markets.
Leaders are taught to identify weak signals hidden within operational chaos.
The strategy is defined in three steps:
1️⃣ Observe the big picture
2️⃣ Locate critical details
3️⃣ Make decisive decisions.
Apply the practical

Juan Carlos Erdozain Rivera, MBA
Jan 18 min read


WHY "GIVING UP" IS SOMETIMES THE ONLY WAY TO WIN
Imagine being a recent graduate, your career hanging by a thread in the face of a multi-million dollar disaster that even international experts can't solve.
Discover the story of an industrial plant that was generating 42% waste instead of profit.
Here you'll learn a vital lesson for senior management:
🌀 The danger of "Brute Logic"
🌀 The Law of Reverse Effort
🌀 Profitable Wisdom
This is a masterclass on how to quiet the mental noise to hear the profitable solution that's

Juan Carlos Erdozain Rivera, MBA
Dec 25, 20254 min read


WHEN THE SMALLEST PIECE OF DATA CAN SAVE YOU
A PROFITABLE LESSON IN WISDOM
🔴 In the corporate world, I see CEOs caught in the same dilemma. They surround themselves with "Big Data," complex reports from consulting firms, and disregard the simple information that comes from the receptionist, the factory worker, or a casual observation in the hallway.
🟡 Intuition isn't magic; it's the brain's ability to connect dots that logic dismisses as "irrelevant."
When you think you know everything about your business, go back t

Juan Carlos Erdozain Rivera, MBA
Dec 15, 20254 min read
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